# Boutique software that keeps the shop floor and the online store selling the same stock.

## Sound familiar?

What clothing boutiques and shoe stores tell us before a project starts.

Public business listings show 2,618 independent clothing boutiques and shoe stores in Massachusetts, and 23% are listed with no website. Source: Pushbuild crawl of Overture Maps place listings, October 2026. Chains excluded.

- An item sells in store and is still for sale on the website.
- Customers ask when a size is back and we forget to tell them.
- New arrivals take an evening to photograph, list and email.
- Online returns and in-store exchanges follow different rules.
- We cannot see which styles sell in which sizes.

## What we build

Each one is a working piece you can open and check when it's done.

### Store and online stock in step

Sales in the shop and online taking from the same stock count, so nothing sells twice.

[Custom Shopify apps](https://pushbuild.com/services/shopify-apps.html) [API integrations and data sync](https://pushbuild.com/services/api-integrations.html)

### Back-in-stock alerts

Customers who asked for a size get a message the moment it is restocked.

[n8n, Make and Zapier automation](https://pushbuild.com/services/workflow-automation.html)

### New arrival drops

New stock listed, then announced by email and text to the customers most likely to want it.

[n8n, Make and Zapier automation](https://pushbuild.com/services/workflow-automation.html)

### One returns process

Online returns and in-store exchanges handled the same way, with stock and refunds updated in both.

[Custom Shopify apps](https://pushbuild.com/services/shopify-apps.html) [n8n, Make and Zapier automation](https://pushbuild.com/services/workflow-automation.html)

### Size and style report

Sell-through by style and size each week, so reorders match what customers buy.

[Dashboards and reporting](https://pushbuild.com/services/dashboards.html) [ETL and data pipelines](https://pushbuild.com/services/etl-data-pipelines.html)

### Store setup repairs

Shopify themes, apps and product data checked and tidied so the store runs cleanly.

[Shopify theme customization](https://pushbuild.com/services/shopify-theme-customization.html) [Website bug fixes](https://pushbuild.com/services/website-bug-fixes.html)

**Boutiques software we work with:** [Shopify](https://pushbuild.com/tools/shopify.html), Shopify POS, [Lightspeed](https://pushbuild.com/tools/lightspeed.html), [Square](https://pushbuild.com/tools/square.html), [Klaviyo](https://pushbuild.com/tools/klaviyo.html).

**And the general tools around it:** Instagram, [Mailchimp](https://pushbuild.com/tools/mailchimp.html), [Google Sheets](https://pushbuild.com/tools/google-sheets.html), [QuickBooks](https://pushbuild.com/tools/quickbooks.html), [Zapier](https://pushbuild.com/tools/zapier.html).

**Choosing software?** [Is Shopify a fit for boutiques](https://pushbuild.com/for/boutiques/shopify.html).

## Example projects

Illustrations of the shape of the work, not past clients. Yours gets its own written scope.

Example project

### No more double-sold dresses

Example: a boutique with one shop and a Shopify store sells from one stock count, so online orders never hit a sold-out item.

Shopify, Shopify POS

Example project

### Restock texts by size

Example: shoppers who asked for a sold-out size get a text when it arrives, with a link to buy.

Shopify, Klaviyo

Example project

### Weekly sell-through

Example: the buyer sees which styles sold through in which sizes before placing the next order.

Shopify export, Google Sheets

Not sure where to start? [Start with an Automation Audit](https://pushbuild.com/audit.html).

## Questions people ask first

**Do we need to move to Shopify?**

No. Many boutiques already run on it, but we work with the store and register you have.

**Can this help with Instagram sales?**

Yes, where Instagram is linked to your store. Orders from it then come into the same stock and order list.

**Will our email list stay with us?**

Yes. Everything is set up in your own accounts, and you own the list.

**How do we start?**

Tell us your store and register setup and where stock goes wrong. We reply with questions or a written scope.

## Related

[**Retail**POS, inventory, online store, loyalty and reorders for independent retail stores, connected so stock counts and customer records agree..](https://pushbuild.com/for/retail.html)[**Jewelry stores**Repair tracking, custom order updates, appointment booking and Shopify stock for independent jewelry stores..](https://pushbuild.com/for/jewelry-stores.html)[**Furniture stores**Special orders, delivery scheduling, stock sync and follow-up for independent furniture and home goods stores, linked to your POS and website..](https://pushbuild.com/for/furniture-stores.html)[**Ecommerce**Shopify and WooCommerce app work, order and inventory sync, checkout and payment fixes, and reporting for online stores..](https://pushbuild.com/for/ecommerce.html)

## Tell us what you need built.

Email a few lines about what you want and which tools you use, or call. We reply with questions or a written scope.

[hello@pushbuild.com](mailto:hello@pushbuild.com?subject=Boutiques%20project)

[(617) 299-8887](tel:+16172998887)

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As of 2026-11-10. Source: https://pushbuild.com/for/boutiques.html