Sound familiar?
What independent jewelers tell us before a project starts.
Public business listings show 1,078 independent jewelers in Massachusetts, and 18% are listed with no website. Source: Pushbuild crawl of Overture Maps place listings, October 2026. Chains excluded.
- Customers call to ask if their repair is done.
- Repair tickets are paper envelopes in a drawer.
- Custom design approvals happen over long email threads.
- The website shows pieces that sold in the store last week.
- Engagement ring appointments are booked by phone only.
What we build
Each one is a working piece you can open and check when it's done.
Repair tracking
Each repair logged with photos, the job and a due date, and the customer texted when it is ready.
n8n, Make and Zapier automation CRM setup and lead pipelinesCustom order updates
Custom pieces tracked from design to casting to setting, with approvals collected in writing.
n8n, Make and Zapier automationAppointment booking
Online booking for consultations, sizing and bridal appointments with reminders.
Booking and scheduling systemsStore and online stock
In-store sales removed from the online store at once, so pieces never sell twice.
Custom Shopify apps API integrations and data syncAnniversary and occasion reminders
A note ahead of anniversaries or birthdays customers chose to share, with a gentle suggestion.
n8n, Make and Zapier automationSales and repairs view
Sales by category and open repairs by age on one page each week.
Dashboards and reportingJewelry stores software we work with: Shopify, Square, Lightspeed, Klaviyo, Calendly.
And the general tools around it: WordPress, Google Sheets, Twilio, QuickBooks, Zapier.
Example projects
Illustrations of the shape of the work, not past clients. Yours gets its own written scope.
Example project
Repair ready texts
Example: a jeweler logs each repair with a photo, and the customer gets a text with pickup hours when it is done.
Repair log, SMSExample project
Custom ring approvals
Example: a couple approves the sketch and the stone in writing, and is told when casting and setting are done.
CRM, emailExample project
Bridal consultations
Example: engagement ring consultations are booked online with a reminder and a short questionnaire.
Booking link, formsNot sure where to start? Start with an Automation Audit.
Questions people ask first
Can you work with our repair envelopes?
Yes. We can keep the envelope and add a ticket number that links to the digital record.
Do we have to sell online?
No. Many jewelers use the site for appointments and enquiries and sell in the store.
Will customer details stay private?
Yes. Everything sits in your own accounts and nothing is shared without your say.
How do we start?
Tell us whether repairs, custom work or online sales take the most time. We reply with questions or a written scope.
Tell us what you need built.
Email a few lines about what you want and which tools you use, or call. We reply with questions or a written scope.
hello@pushbuild.com