Sound familiar?
What massage therapists and day spas tell us before a project starts.
Public business listings show 3,521 independent massage therapists and day spas in Massachusetts, and 20% are listed with no website. Source: Pushbuild crawl of Overture Maps place listings, October 2026. Chains excluded.
- New clients fill in intake forms on a clipboard in the waiting room.
- We track prepaid packages and memberships in a spreadsheet.
- Gift cards are checked by hand at the desk.
- Clients who loved their first session never book a second.
- Room and therapist schedules clash on busy weekends.
What we build
Each one is a working piece you can open and check when it's done.
Intake before the visit
Intake and consent forms sent with the booking confirmation and attached to the client record before they arrive.
n8n, Make and Zapier automation Booking and scheduling systemsPackage and membership tracking
Sessions left on each package or membership kept current and shown to the client in their reminder.
CRM setup and lead pipelinesSecond-visit follow-up
A short note after a first session with a link to rebook the same therapist and length.
n8n, Make and Zapier automationGift card sales online
Gift cards sold from your website and checked automatically when they are redeemed.
Stripe integration and billing Booking and scheduling systemsRoom and therapist scheduling
Bookings that respect room limits and therapist hours so double-bookings stop.
Booking and scheduling systemsWeekly spa numbers
Bookings, rebook rate and package sales by therapist on one page for the owner.
Dashboards and reportingMassage therapy software we work with: Vagaro, Mindbody, MassageBook, Jane, Square Appointments.
And the general tools around it: Wix, WordPress, Squarespace, Google Sheets, Stripe, Zapier.
Public data we can wire in: State Professional Licenses.
Example projects
Illustrations of the shape of the work, not past clients. Yours gets its own written scope.
Example project
Intake done before arrival
Example: a solo therapist's new clients get the intake form with their confirmation, and it is on file before the session.
Booking software, formsExample project
Package balance in reminders
Example: a day spa's reminders tell members how many sessions they have left this month.
Booking software, SMSExample project
First-visit rebooking
Example: two days after a first massage, the client gets a note with their therapist's next openings.
Booking software, emailNot sure where to start? Start with an Automation Audit.
Questions people ask first
Is client health information kept private?
We keep intake data inside your booking or forms software and do not copy it to other tools without your say.
Do we need to replace our booking software?
No. We build around what you use and say plainly if it cannot do something.
Can this work for a solo therapist?
Yes. Most of it is set up once and then runs without anyone at a front desk.
How do we start?
Tell us your booking software and the task that takes the most time each week. We reply with questions or a written scope.
Tell us what you need built.
Email a few lines about what you want and which tools you use, or call. We reply with questions or a written scope.
hello@pushbuild.com